Privacy Policy
Virtus Apparel's privacy and security measures are designed with deep bunker security in mind, so any personal information that you provide to Virtus Apparel is used for the purpose of receiving Virtus Apparel communications, purchasing Virtus Apparel product, market research and personalizing and enhancing your web experience with Virtus Apparel, and for no other purpose. Virtus Apparel's specific privacy policies are outlined below.
How We Collect the Information
There are many ways that Virtus Apparel obtains information from you: (1) via sign up on Virtus Apparel's website; (2) from an on-line purchase; (3) from navigational information about where visitors go on our website; (4) when you enter an Virtus Apparel sweepstakes/giveaway; (5) via e-mail sign up with one of our military sales representatives
The Information We Collect
In order to provide users and subscribers with the most efficient and enhanced service and to better understand your preferences, we may request any of the following information from you: name, address, telephone number, email address, gender, year of birth, sports of interest, shopping preference, product interest. Of course we will need your credit card information for any online purchases.
How We Use the Information
All personal information that we obtain about you will be recorded, used and protected by us in accordance with current data protection legislation and this privacy policy. We will primarily use your personal information to provide products and services to you and, for example:
- To administer a contest, promotion, survey, market research, focus group or other site feature and to provide you with the relevant products or services (for instance to deliver a prize you may have won in a contest).
- To send you information/materials via e-mail or mail about products, offers and news we think could interest you. This information may relate to products, offers and news of Virtus Apparel. We only send you this if you have provided your e-mail address to one of our military sales representatives or have opted-in to receive Virtus Apparel catalogs or e-mails messages.
- To analyze visits to the website and learn about the interests of our visitors in aggregate and also on personal level to better understand your interest and need, so we can improve our products and services and deliver to you the type of content, features and promotions that you are most interested in.
The information obtained from registration on-line is utilized to improve your web experience with Virtus Apparel by enabling you to obtain a faster checkout for purchases and/or opt-in to receive occasional e-mails, which provide you with the latest and greatest information regarding Virtus Apparel and its products.
The information we ask for when you order on-line is your name, address, phone number, credit card number and email address, and is used only to complete the order, to confirm the order and to confirm shipment of the order. You may, upon placement of an order, opt to allow Virtus Apparel to save the information for a speedier checkout process the next time. This information is then stored only for the purposes of faster checkout and is not used for any other purpose.
The navigational information allows us to see which areas of our Web site are most visited and helps us improve the quality of your online experience by recognizing and delivering more of the most desired features and services. Additional non-personally identifiable information (for example, browser version, IP address) may be collected which will provide information regarding the general use of our website.
Virtus Apparel will never sell any information about you to anyone. "Cookies" are used by Virtus Apparel only to allow you to use Virtus Apparel's web site in the most efficient manner.
Virtus Apparel collects personal information when you register with Virtus Apparel, when you use Virtus Apparel products or services, when you visit Virtus Apparel pages, and when you enter promotions or sweepstakes. Virtus Apparel may combine information about you that we have with information we obtain from business partners or other companies. Virtus Apparel will not share that information received from any source with anyone. Virtus Apparel will never sell any information about you to anyone.
Cookies
A cookie is a small removable data file that is stored by our web browser on our computer. Cookies allow you to place an order on our website and allow us to enhance and personalize your online surfing and shopping experience. For example, we use cookies to:
- Remember the items in your shopping basket
- Recognize you when you return to our website
- Analyze visitor behavior
You can choose to have your computer warn you each time a cookie is being sent or you can choose to turn off all cookies. You do this through your browser settings.
We also work with other companies who use tracking technologies to serve ads on our behalf across the internet. These companies may collect non-personally identifiable information about your visit to our website and your interaction with our communications, including advertising.
E-Mail
Virtus Apparel will only send e-mails to you if you ask for them and you can easily unsubscribe at any time you want. Virtus Apparel has a company policy not to flood people with e-mail correspondence, but simply gives you periodic information so you can stay up to date on what Virtus Apparel is offering. Virtus Apparel also uses your e-mail address to confirm your order and to confirm shipment of your order and to respond to any inquiries you make on-line. All e-mails you receive will provide you with information as to how to get off the e-mail mailing list if you so desire.
Children's Privacy
If you are under 14, you should surf Virtus Apparel.com only with involvement of a parent or guardian. Although Virtus Apparel does not specifically direct its web site, catalogs or e-mails to children, Virtus Apparel strives to provide children with as much customer service as possible without violating their privacy rights. For their protection, Virtus Apparel asks that anyone under 14 years of age not attempt to register with Virtus Apparel or otherwise provide Virtus Apparel with any personal information without the consent of a parent or legal guardian.
Access to Your Personal Information
Virtus Apparel will provide you with access to the personal information you provided to Virtus Apparel by allowing you to view, update or correct your information. In order to protect your privacy, Virtus Apparel takes steps to verify your identity before granting you access to the private information or enabling you to make corrections. Virtus Apparel will accomplish this through the use of passwords and personal data.
Security
Our web site's bunker security system is armed with a sentry system to monitor activity and prevent any unauthorized disclosure of credit card numbers or other personal information. In addition, we utilize a licensed system for credit card authorization and fraud detection. We use industry standard SSL (Secure Sockets Layer) encryption to protect the confidentiality of your personal information.
Opt Out / Unsubscribe
You may request to stop receiving communications from Virtus Apparel at anytime. All email correspondance contains a link to "Opt Out" and remove your name from our mailing lists.
Updates to Privacy Information
Please review the site periodically to see any updates to the information provided here. This privacy policy was last updated on March 20, 2009.